Marketing Communications Ideas and Advice Technology Companies Trust to Get Results
Although I always try to provide you with ideas and advice to make your marketing and PR most effective, you may decide you require more in-depth assistance. An added benefit of hiring an outside consultant is that I bring an objective, fresh perspective to your marketing that is hard to maintain when part of an in-house team.
Maybe you need help with:
Brainstorming new campaign concepts and/or offers
Reviewing current campaigns and improvement recommendations
Product messaging and/or positioning
Developing an integrated marketing strategy - using multiple online and offline avenues that work together to generate leads and convert them into sales
Training your in-house staff on powerful copywriting techniques
Or any number of other marketing challenges you encounter, both big and small.
Why Should We Consider You for Consulting Services?
Have your current sources of marketing and PR advice left you disappointed, or they didn’t meet your need for quantifiable results?
Maybe they require too much commitment in terms of cost or are inflexible regarding the scope of your relationship. For example, they will only work on a set monthly retainer basis and you are charged whether you utilize all services or not.
Maybe other freelancers you’ve worked with only gave you copy and didn’t have the capabilities or the desire to help beyond that.
I can’t promise to help you in every situation. But if I can, you’ll find my rates are reasonable, my advice thorough and practical, and I’m reliable and easy to work with. Also, if I can’t help, I’ll let you know that up front and recommend someone who can whenever possible.
How Do You Price Your Consulting Services?
While my copywriting work is quoted as a flat project fee, for consulting work you can hire me by the hour, by the day, by the project, or on a flexible retainer basis. I’ll recommend how you will get the most for your money, but the decision on how to structure our relationship is completely up to you.
More Information
Whether you need marketing collateral or a full marketing and PR plan, I can help you. Give me a call at 703-729-9159 or contact me.
Or, you can subscribe for FREE to my B2B MarCom Minute e-Newsletter and immediately receive my B2B Marketing/PR Toolkit full of practical, useful resources for making B2B marketer’s lives easier and increasing results from their marketing efforts.
"A talented PR and marketing pro, Kim is creative, perceptive, intuitive, and timely. It's a pleasure to work with her because as a person she's genuine, honest, and responsive. I recommend everyone give her the chance to work her magic."
Jennifer Troxell,
V.P. Solutions Marketing, webMethods
“In the short time I worked at Parature, Kim impressed me with her hard work and keen marketing sense. She is one of those people who is able to perform any task well and quickly, and she is a great leader. Her communication skills are above par, and she consistently produced well-written and designed marketing materials -- from brochures to websites to conference materials. I have no doubt that Kim will be equally effective for anyone who uses her services.”
