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B2B, B2G Marketing Communications Consulting & Copywriting |
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Hiring the right B2B or B2G marketing or public relations consultant or copywriter can be difficult. Your reputation and project success are on the line, so trusting someone to have the experience, skill, and integrity necessary to achieve results (the first time, on-time, and on-budget) is daunting.
I understand this challenge well after almost 10 years of hiring consultants and writers while managing marketing and public relations for clients at a Washington, D.C. PR firm, then for two B2B technology companies before founding MarCom Ink.
My passion is using this experience 'in the trenches' to make you look great and your job easier while helping you achieve measurable results with your B2B or B2G marketing communications strategy and projects, such as:
Increasing generation of quality leads by combining proven strategies with targeted tactics that compel action
Shortening the sales cycle via persuasive, informative white papers, bylined articles, e-books, and other materials that position your organization or executive as THE subject matter expert in your industry
Raising e-mail and landing webpage click-through and conversion rates by applying testing and optimization strategies along with focused messaging
Improving Google rankings of websites and content posted to them via proven organic and paid search engine optimization (SEO) marketing and copywriting strategies
Boosting e-newsletter subscription rates through verified tactics and highly relevant, engaging content
Attracting top media and analyst coverage through newsworthy press releases, resource-packed press kits and online press rooms, and compelling presentations that differentiate your company from competitors
How can you be sure I know what I'm talking about? Testimonials from clients and past colleagues really say it best, but beyond my decade of experience 'in-house' and successful consulting work with clients, I've won multiple awards for B2B marketing/PR campaigns and copywriting. Articles I've written have been published in leading marketing sources, and as a member of several top marketing/PR organizations, I stay current on the latest research to know which strategies and techniques work and which don't. My B.A. degree in Public Relations and Marketing provided me a thorough education prior to starting my career.
What can you expect when working with me? Guaranteed quotes No extra charges or fees tacked on
No wasted time You won't have to explain things several times or "re-work" deliverables
Worry-free partner relationship Project work delivered on-time, on-budget, every time, whether working with only me or also with my established partner network for website design, graphic design, and printing fulfillment
Does your sales team require more or better quality leads to meet revenue goals?
Do you want your website, microsite, or landing pages to rank highly in Google search results and convert visitors into leads?
E-mail or direct mail campaigns not receiving results and you're wondering why?
Give me a call at 703-729-9159 or send an e-mail to kcornwall@marcomink.com for a free consultation and no-obligation quote.
My best for your marketing and PR success,
Kim Cornwall Malseed Principal, MarCom Ink, LLC __________________________________________________________________
44831 Milestone Sq. #111 Ashburn, VA 20147 ▪ 703-729-9159 ▪ kcornwall@marcomink.com
©2008 MarCom Ink, LLC
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"A talented PR and marketing pro, Kim is creative, perceptive, intuitive, and timely. It's a pleasure to work with her because as a person she's genuine, honest, and responsive. I recommend everyone give her the chance to work her magic." Jennifer Troxell, V.P. Solutions Marketing, webMethods
In the short time I worked at Parature, Kim impressed me with her hard work and keen marketing sense. She is one of those people who is able to perform any task well and quickly, and she is a great leader. Her communication skills are above par, and she consistently produced well-written and designed marketing materials -- from brochures to websites to conference materials. I have no doubt that Kim will be equally effective for anyone who uses her services. Zahra Safavian, Product Manager, Parature
Kim is an extremely talented and professional marketing pro. Her contributions helped ATI Technologies Inc. win LISA's 2006 Best International Web Support Site Award. Her value for quality and professionalism is what sets her apart from the rest. Highly recommended - unless you are my competitor... then go find someone else! Ahmad Rahman, Director, Web Development, ATI Technologies
"I have worked with many PR people for more years than I want to admit. Based on my extensive experience in the software industry, I highly recommend Kim. Kim is an exceptional, experienced, insightful, conscientious, articulate and creative PR professional. She is a tremendous asset and a fantastic person." Fran Witzel, V.P. Account Services, Parature |
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2006 Tech PR Idol Award 2nd place, hosted by O'Keeffe & Co. PR Agency (200+ entries nationwide)
2006 WebAward for Outstanding Website, hosted by Web Marketing Association
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